Tuesday, April 5, 2016

Cover Mongolia has been selected Official Media Partner to ASEM 11 Summit

Cover Mongolia has been selected Official Media Partner to ASEM 11 Summit

Mongolia steps up global PR ahead of ASEM11

Ulaanbaatar, April 5, 2016 -- Cover Mongolia is pleased to announce that it, in partnership with two local PR firms, has been selected by the National Organizing Committee of the 11th Asia-Europe Meeting (ASEM11) as its official Media Partner for International PR.

ASEM11 Summit will be the most significant international dialogue event Mongolia has ever hosted, with over 5,000 delegates expected to attend, including heads of states, governments, parliaments and business leaders from 53 member countries across Europe and Asia.

ASEM Senior Officials’ Meeting (SOM) will be held on 12-14 July, 2016 at Shangri-La Hotel in Ulaanbaatar, with eight official side conferences leading up to the Summit, from the 9th Asia-Europe Parliamentary Partnership (ASEP9) Meeting on 21-22 April to the 15th Asia-Europe Business Forum (AEBF15) in July.

Cover Mongolia, in partnership with PR and branding agencies East Maven and BlueRocket, will implement ASEM11 Summit’s international public relations strategy with a focus on highlighting Mongolia as an emerging market destination with a growing influence in international diplomacy.

“I am very pleased that the Government of Mongolia has hired local experts for this important task of deepening the international knowledge of Mongolia.” said Mogi Badral Bontoi, Founder and CEO of Cover Mongolia. “We believe that our wide-angle approach and proactive communications efforts will lay grounds for a more informed global view of the nation.”

Follow ASEM11 Summit developments at, and @asem11en.



PR Contact:

Email: (ASEM-related),

Tel: +976 9999 6779; +976 9999 8870; +976 8877 9173

ASEM Mongolia Office Contact:


Telephone: +976-75772016 (Ext. 303)

Fax: +976-11-322127


About ASEM

The Asia-Europe Meeting (ASEM) is an informal process of dialogue and cooperation bringing together the 28 European Union member states, 2 other European countries, and the European Union, with 21 Asian countries and the ASEAN Secretariat. The ASEM dialogue addresses political, economic and cultural issues, with the objective of strengthening the relationship between our two regions, in a spirit of mutual respect and equal partnership.

The initial ASEM partnership in 1996 consisted of 15 EU member states and 7 ASEAN member states plus China, Japan, Korea and the European Commission.

The ASEM Summit is a biennial meeting between the Heads of State and Government, the President of the European Council, the President of the European Commission, and the Secretary-General of the Association of Southeast Asian Nations (ASEAN).

About Cover Mongolia

Based in Ulaanbaatar, Cover Mongolia provides market intelligence & analysis for Mongolia stakeholders. The firm's clients are high net worth & institutional investors, government agencies and international organizations. Founder and CEO Mogi Badral Bontoi is a frequent commentator on Bloomberg, Reuters, Financial Times and has spoken at Coal Mongolia, Metals Mongolia, Mongolia Investment Summit HK investment forums.

Follow Cover Mongolia on Facebook, Twitter, Google+, LinkedIn, Instagram, Blogspot for Mongolia news coverage.

About East Maven

East Maven is an Ulaanbaatar based, independently owned reputation management agency with a focus on delivering strategic communications services and PR campaigns for tourism, export brands and the entertainment sector.

About BlueRocket

BlueRocket is a brand strategy and communications boutique agency based in Mongolia. It engages into organization of conferences and workshops and provides strategic brand & communications directions to diverse range of clients across spectrums.



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